Annotating for Accessibility
Best Buy Canada | 2024
Customers who visit bestbuy.ca aren’t able to use any accessibility tools and aids to complete tasks as a shopper.
As the UX Designer, I audited experiences within the customer account to convey to developers where and how to meet WCAG 2.1 requirements.
An online membership experience enables customers to:
Become a member fast and easily.
See their membership information and benefits from within their account.
Use their member offers from anywhere.
Online membership brought value to the business by:
Enabling the automated measurement of customer engagement and membership usage.
Creating parity between in-store and online experiences, for a wider reach of customers.
